Are Bots Threatening Travel in 2021?
Thursday, March 25th 2021 16:00 GMT / 17:00 CET
About this event
Discover the biggest threats set to hit the travel and hospitality industry as the world reopens this summer!
The last 12 months have seen the travel industry shut down almost completely as borders were closed, and the global population was brought to a standstill, locked in their own homes. As the industry looks to reopen over the coming months, cybersecurity must be a high priority in the hospitality and travel industry, as bots look to disrupt hotel bookings, staycations and international travel.
Bots use a range of techniques to disrupt the booking process across various areas of the travel industry. With the rush for holiday bookings on the horizon and more people looking to secure last-minute domestic deals, it’s important to remain vigilant and prepared to deal with the consequences of bot activity.
In our webinar, we will delve into the top threats set to affect the travel and hospitality industry as it prepares to reopen in 2021.
Here’s what you’ll learn:
- How denial of inventory, web scraping and account takeover bots threaten the travel industry
- How bot attacks could damage the brand reputation, customer loyalty and profit of travel organisations
- How to stay protected against travel industry bots
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Meet our speakers
Matthew Gracey-McMinn is an experienced Cyber Threat Intelligence professional with an MSc from the University of Oxford. In his current role at Netacea, he researches and investigates the impact of malicious bots on online businesses and their customers. In his previous role at ReliaQuest, he was the Core Team analyst, working with the world's largest companies in responding to cybersecurity incidents, hunting for undetected attackers, identifying sub-optimal practices, and improving security models.
Duncan Colman is co-CEO at Spike, a digital marketing agency specializing in eCommerce and travel. His background is predominantly in SEO, with over 14 years' experience in developing organic search strategies for businesses – both in house and agency side. Working with household brands in the travel sector at Spike, Duncan has experience in the core acquisition channels of paid media, organic search, social media, PR and content strategy.
Graeme Harvey is an Enterprise Sales Manager specializing in travel and tourism at Netacea. His experience working across cybersecurity has led to helping world-renowned airline brands and online travel agents protect themselves from sophisticated bot attacks for over five years.